Our Team
Michael Cinquino
PRINCIPAL + PRODUCER
Michael Cinquino has spent his career at the intersection of performance, psychology, and business. Former U.S. Navy Rescue Swimmer. MFA in acting from Rutgers under William Esper. A decade inside Fortune 70 boardrooms with the CIO Strategy Exchange. Goldman Sachs 10KSB graduate. SBA-Certified Veteran-Owned Business.
That combination is unusual. It produced one repeatable insight: the professionals who build the most trust are not the most polished. They are the most present. SoHo Creative Studio is built on that insight.
What Michael does: helps professional service firms turn expertise into visible, consistent trust, through a virtual video system that requires almost nothing from the client and delivers a library of content that works between conversations.
Rebecca Lee
PRINCIPAL + PROJECT DIRECTOR
Rebecca Lee has 20+ years of design and project direction experience across digital products and brand systems. As SoHo's Project Director, she is the operational backbone of every client engagement, managing timelines, production quality, and delivery. When SoHo says the assets will be in your hands by Friday, Rebecca is why that promise is kept.

